OUTDOOR COVERAGE THROUGHOUT
THE PORTLAND METRO AREA

CONSUMERS DRIVE
3.6% Year-Over-Year Growth

Americans are driving more than ever & vehicle miles traveled annually continues to grow

99% REACH
18-64 Year Old Adults

Outdoor advertising reaches 99% of adults weekly, more than any other advertising medium

POSITIVE
Consumer Emotions

Outdoor advertising generates the best combination of reach and positive consumer emotions

CAPTIVE AUDIENCE
Full Attention

Outdoor advertising can’t be delayed, skipped, or turned off by viewers

1000+ LOCATIONS
In Oregon & SW Washington

Pacific Outdoor has an inventory of 1000+ advertising displays & extensive coverage in highly trafficked areas

COMMUTERS
Have Higher Than Average HHI

39% of the heaviest commuters have a household income above $75k, 44% greater than the national average

WHY OUT-OF-HOME ADVERTISING IN OREGON?

OREGONIANS ARE ON THE GO


Oregonians drive an average of 150.79 miles per week,
and 13.9% have a daily commute of 30 minutes or more

OREGONIANS LOVE THE OUTDOORS


Known for its parks & bicycle paths,
Oregon residents spend a lot of time out of home

OREGONIANS ARE EDUCATED


Nearly 2/3 of Oregon adults have attended some college and there are 26 universities in the Portland DMA

THE PACIFIC OUTDOOR DIFFERENCE

Our team of specialists will get your brand the attention it deserves.

EXPERIENCED TEAM

With over 60 years of experience, we are market experts in executing successful billboard campaigns.

LONG-STANDING PARTNERSHIPS

Our goal is to build long-term partnerships,
not short-term transactional customers.

OREGON FOCUSED

We are Oregon’s hometown team and we’re focused on being the Northwest’s billboard experts.

WORD ON THE STREET
Testimonial by - Oregon Museum of Science and Industry
Outdoor advertising is our primary advertising method and we regularly attract 800,000 people a year to our institution. Dollar for dollar, we have found outdoor advertising to be the most impactful medium for our audience and our market.
- Oregon Museum of Science and Industry
Bulletins

14' H x 48' W

  • Positioned in heavy traffic locations such as expressways & major intersections
  • Effective messaging that targets daily commuters over an extended period of time
  • Massive scale that commands viewer attention & brand awareness
Posters

10' 5'' H x 22' 8'' W

  • Targets specific audiences demographically and geographically
  • Creates rapid top-of-mind awareness
  • Maximizes brand visibility, which is ideal for new products & service introductions
Premiere Panels

12' H x 24' W

  • A frameless display that commands commuter’s attention
  • Effectively communicates campaign messaging to specifically targeted audiences
  • An ideal advertising medium for long-standing ad campaigns
Wallscapes

Varied Sizes

  • Unique sizes & dramatic locations create spectacular landmarks near high traffic areas
  • Capable of dynamic effects & unusual executions that promote maximum brand exposure
  • Visible to pedestrians, bicyclists, and other traffic in the heart of downtown Portland
Digital Bulletins

14' H x 48' W

  • 8 – 10 second ad rotation offers maximum distribution & quick visibility
  • Allows for frequent creative updates with no added production costs
  • Capable of streaming dynamic content in real time
Digital Posters

12' H x 24' W

  • 8- 10 second ad spots rotate continuously – 24 hours a day / 7 days a week
  • Live-data streaming can be used to showcase events, local weather & traffic updates
  • Allows for rotating ad messaging and unique creative possibilities
Leaving Millions of Impressions on Oregonians Every Day
Ready to start your campaign?