BUILD YOUR BRAND
The more awareness you create the greater trust you develop with potential clients
- OOH is un-skippable, reaches consumers regardless of their media consumption, and elicits instant awareness about your brand.
- 48% of brands use OOH to build their brand awareness. These brands have seen their trust ratings grow 24% while consumer confidence improved by 100%.
- Consumers trust OOH ads 46% more than digital ads on average.
TARGET YOUR CONSUMERS
Your marketing needs to be targeted towards your primary consumer
- Consumers spend more than 70% of their waking hours outside of their home, consuming content and advertising.
- Billboards can geographically target specific demographics, commuting patterns, zip codes, or even heavy accident corridors.
- Effectively rotate your message throughout the market over the course of your campaign and reach a greater audience.
DRIVE GROWTH & AWARENESS
Out-of-Home will make your law firm recognizable and increase your client list
- Your message and brand lives in the market 24/7, providing higher levels of visibility.
- 56% of Americans have discussed an interesting billboard with another person.
- 46% of consumers researched a brand on Google after seeing an OOH ad.