Outdoor Advertising in Portland, Oregon

Strategic Out-Of-Home Advertising That Commands Attention

Portland is the largest and most populous city in the state of Oregon and is home to many important corporate headquarters, diverse neighborhoods, retail giants, and major league sports teams. Known by nicknames such as Rose City and Bridgetown, Portland is a unique and thriving city. Beautiful parks, world-renowned restaurants, and countless craft breweries are just some of the draws that make Portland a desirable destination for both relocation and tourism. With robust growth and development, Portland now has the twelfth worst traffic in the country and lengthening commute times. Pacific Outdoor offers over 1,000 displays including static and digital Bulletins, Posters, Premiere Wraps, and Wallscapes.

From crowded urban freeways to small suburban neighborhoods, our outdoor advertising inventory has the ability to reach specific demographics and target audiences while they are commuting throughout the Portland Metro. Our outdoor advertising coverage reaches from Salem in the south, home to the State Capitol and prestigious Willamette University, through downtown Portland with coverage in the City Center, the fashionable Pearl District, and near the Trailblazers and Timbers sports stadiums. Pacific’s outdoor media also extends north to Vancouver, Washington, which functions as another bedroom community within the Portland Metro. With our wide selection of strategically placed inventory throughout the metropolitan area, Pacific’s out-of-home advertising services are sure to help you establish your brand’s dominance in Portland.

Our Out-of-Home Advertising Services

Pacific Outdoor Advertising was established in Portland in 2016 by a group of private investors with long, successful histories in Outdoor Advertising. Previously a branch of Clear Channel Outdoor, Pacific Portland offers full DMA coverage from Vancouver, Washington to Salem, Oregon. Pacific is able to leverage our highly experienced industry experts with our can’t miss outdoor media to create a boutique buying experience. Our outdoor advertising professionals take the time to help you decide which of our high profile displays will maximize your advertising reach and budget. Pacific’s full-service team also offers turn-key outdoor advertising services including design, production coordination, and installation. Together we’ll ensure your brand’s out-of-home ads command attention on the streets and in the minds of Portland consumers.

Portland Bulletins

14’x48′

  • Strategically positioned throughout the Portland market and on heavy trafficked freeways, highways, and major intersections such as I-5, I-205, Hwy 217 and Hwy 99
  • Effective messaging targets daily commuters over an extended period of time
  • Massive scale commands viewer attention and brand awareness

Portland Wallscapes

Varied Sizes

  • Reaches key neighborhoods and tourist areas and are part of the urban landscape
  • Unique locations and dramatic scale creates spectacular landmarks near high traffic areas
  • Capable of dynamic executions that promotes maximum brand exposure
  • Visible to pedestrians, bicyclists, and other traffic in the heart of downtown Portland and the growing inner Eastside

Portland Digital Network

14’x48′ and 12’x24′

  • Reaches over 2.1 million people weekly
  • 8-10 second ad rotation offers maximum distribution and quick visibility
  • Allows for frequent creative updates with no added production costs
  • Capable of streaming dynamic content in real time
  • Digital Bulletins and Digital Posters offer vibrant, active content on key roadways

Portland Billboard Posters & Premiere Posters

10’5″ H x 22’8″W & 12’3” H x 24’6” W

  • Targets specific audiences demographically and geographically
  • Creates rapid top-of-mind awareness and stimulates sales near point of purchase locations
  • Maximizes brand visibility, which is ideal for new products & service introductions
  • Allows for long-term positioning that can’t be missed
  • Utilizes new single sheet, eco-friendly materials

Coverage Areas for OOH Media Advertising

While some of the other large OOH providers offer less than 500 units, many of which are located outside the core market, Pacific Outdoor Advertising has become the dominant OOH supplier in Portland, Oregon with over 1,000 displays available to advertisers. We are also the only provider of posters in the Portland Market with over 800 to select from. We offer broad outdoor media coverage from Vancouver, Washington to Salem, Oregon, including the three cities of McMinnville, Albany, and Hillsboro. Whether you are looking to blanket the entire Portland DMA, or target a specific audience/geographic area, Pacific Outdoor offers the best inventory and locations in the Portland market.

Downtown Portland

We offer thorough outdoor media coverage of key market areas throughout downtown Portland. Coverage include the CBD, shopping, hotel, restaurant and nightlife areas of the downtown core. We also offer inventory in the Pearl District, which is Portland’s “Soho”, featuring galleries, shopping, nightlife, and loft living. The inner East Side is another great area advertisers can take advantage of with hip and trendy bars, nightlife, shopping, businesses, and residential including key spots such as Hawthorne St., the Goat Blocks, Division, and Belmont.

Vancouver

Located just North of Portland is the city of Vancouver. Vancouver, WA is a growing city of businesses, retail, etc. but is also largely a bedroom community of Portland. Since Washington does not charge a sales tax, many consumers in the Portland DMA flock to Vancouver for their shopping. Pacific provides a large inventory of bulletins and posters in this area of the Portland DMA for advertisers to take advantage of.

Salem

Located South of Portland is the city of Salem, OR. Salem is the state capitol and the home to the prestigious Willamette University. Pacific is the only provider of static and digital posters in the area. We also offer flexible outdoor media options on both static and digital bulletins.

Beaverton

Beaverton is another important area and is home to major HQ’s such as Nike. It is a city unto itself with residential, retail, medical, etc. Pacific Outdoor can provide marketers with a wide selection of billboard and poster outdoor advertising options in this key region.

Hillsboro

Located West of Portland is Oregon’s fifth largest city – Hillsboro. This thriving city is locally known as the Silicon Forest as it is home to many technology companies such as Intel. Pacific provides a variety of different outdoor media formats placed in key locations throughout the city.

McMinnville

McMinnville is nestled in the heart of Oregon’s wine country and features numerous tourist destinations. Pacific offers brands the opportunity to get in front of consumers with key bulletin placements throughout the city.

Albany

Home to numerous manufacturers, Pacific’s outdoor media inventory in Albany is a great way for marketers to reach commuters to and from their jobs. 

Need more reasons to connect with Pacific Outdoor?
Here’s four

  1. OOH advertising is one of the lowest CPM media platforms, making it an economical and valuable choice for clients big and small.
  2. Outdoor media is a 24-hour medium that you can’t tune out, turn off, click through, block, or throw away. 
  3. OOH advertising delivers real people and actual impressions with no fear of bots or false clicks.
  4. Outdoor Media Marketing has been shown to increase mobile searches by 54% and is one of the most shared mediums in social media.

Ready to Reach More Consumers in Portland?

Commuting is a way of life for most Oregonians; Pacific’s outdoor advertising services and can’t miss inventory will help ensure you’re able to connect with your customers while they’re on the move. Eight of the top 10 brands in the US actually use outdoor advertising to reach consumers as they’re commuting, shopping, dining, and recreating and our inventory can help you stand right alongside them. Please contact us online or give our Portland team a call 503-232-3111 and let us put Pacific Outdoor Advertising’s Billboards, Posters, Digital Billboards/Posters, and Wallscapes to work for you!

Don’t Just Take Our Word For It

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Pacific Outdoor Advertising is a top notch company in all facets of the business. The team demonstrates a strong collaborative and innovative spirit by using forward-thinking strategies. It’s clear that Pacific Outdoor prides themselves for being detail-oriented, organized and always open to constructive feedback, making our business relationship effortless. It is a true pleasure to work with such a talented and trusted team.
Jennifer Varallo
Beach Body on Demand
In the ten years we’ve worked with them they’ve provided phenomenal customer service, responsiveness to requests and come up with some great ideas. They make the process of changing our campaigns easy. They have a tight team who work closely together and with the clients. We look forward to working with them for many years to come.
Liz Acosta
The Emery Group
The professionals at Pacific Outdoor have played a critical role in implementing various Outdoor strategies. They presented us a turnkey experience that delivers the results we expect for our clients. They managed the entire process from creative and production, inventory recommendations, installation and proof of performance. Pacific Outdoor has also demonstrated a true partnership in working with us during these challenging times.
Tim Graham
Alpine Marketing
Our Pacific Outdoor salesperson provides outstanding customer service and support while making us feel like a priority. Pacific Outdoor makes the process so easy and is willing to work with us on budget and timeframes for our campaigns.
Colleen Drennen
Dr. Martens AirWair USA
I've worked with Pacific Outdoor for nearly a decade using outdoor media to create leadership positions for our client's brands. I've always felt they understood what we're trying to achieve, bringing expertise and creative solutions to help us succeed. Good people all around.
Curtis Costner
Sands Costner
Pacific Outdoor took the time to understand our clients changing needs and strategies as people's daily lives began to shift. They helped us to manage the entire process from production, inventory recommendations, installation and proof of performance. Our Pacific Outdoor salesperson was quick to respond and always accessible. Our program was seamless and our campaign generated results. Pacific Outdoor demonstrated a true partnership in working with us during these challenging times.
Andrea Mitchell
BPN Inc.
Pacific Outdoor demonstrated a true partnership in working with us during these challenging times. You guys were great in offering us the bonus locations and have always been very supportive of staying within my budget.
Angelika Neumann
Neumann Media
Pacific Outdoor takes the time to understand our needs and goes above and beyond to execute an excellent outdoor advertising campaign. They constantly put their best foot forward accommodating and quickly addressing all last minute requests and changes. During these unforeseen/challenging times, Pacific was a true partner, offering clients creative solutions and making whole on commitments.
Glynnis Reilly
Horizon NY
Pacific Outdoor put a cost effective and highly visible campaign together for me that brought immediate customer and employee feedback, everyone mentioned the billboards!
Laura Szczes
Double Z Media